Auron Mein Kahan Dum Tha Struggles at Box Office: Day 2 Box Office Collections. Ajay Devgn and Tabu’s latest film, Auron Mein Kahan Dum Tha, directed by Neeraj Pandey, has encountered a challenging start at the box office. Despite the star power of its lead actors and the anticipation surrounding the film, it has struggled to attract viewers. On its second day, the film managed to earn only Rs 2.15 crore, bringing its total collection to Rs 4 crore over the first two days.
Modest Increase in Collections
The film, which opened to a modest Rs 1.85 crore on its first day, saw a slight increase in collections on the second day. However, this increase was not enough to make a significant impact. The overall occupancy on Saturday was just 11%, indicating that the film is struggling to draw audiences to the theatres.
Promotional Strategies Fall Short: One of the strategies employed to boost ticket sales was a Buy One Get One (BOGO) offer, but this did little to attract more viewers. Despite the discount, the film’s performance remained lacklustre. The film’s storyline, which runs parallelly in two different timelines, one in 2001 and the other in 2024, has not resonated well with the audience. The narrative follows Krishna, played by Ajay Devgn, who is released from jail after 22½ years and is unsure about reuniting with his old love, Vasudha, played by Tabu.
Director Neeraj Pandey’s Different Approach
Director Neeraj Pandey, known for his previous thrillers like Baby and Special 26, tried a different approach with this film, but it seems to have missed the mark. The film also stars Saiee Manjrekar and Shantanu Maheshwari in pivotal roles.
Comparative Performance: Comparatively, Auron Mein Kahan Dum Tha is lagging behind Ajay Devgn’s previous release, Maidaan, which had a stronger opening. The current trend suggests that the film might struggle to maintain its pace over the weekdays and could face a tough time reaching a respectable total collection.
Unpredictable Nature of the Box Office
Auron Mein Kahan Dum Tha Struggles The film’s performance is a reminder of the unpredictable nature of the box office, where even films with big names and high expectations can sometimes falter.