K-Pop February brand ranking
Following in the footsteps of the previously announced boy group member list, the February brand reputation rankings for female group members have also been issued. From January 18 to February 18, the Korean Business Research Institute created a big data chart that examined the consumer involvement, media coverage, communication, and community awareness indicators of 655 K-pop girl group members.
SNSD’s Taeyeon and TWICE Jihyo’s brands have grown dramatically since January when she finished third. BLACKPINK members, who have been gaining popularity with their solo ventures, have also retained their positions in the Top 30 rankings of brand reputation among girl group members in February.
Girls’ Generation’s Taeyeon topped the February brand rankings index. According to research conducted by the Korean Business Research Institute, the top terms connected with her included “X,” which refers to her fifth mini-album, which was published in November 2023. Her new album, Welcome to Samdal-ri OST Dream, also garnered a lot of attention. Taeyeon received 92.49% of good reviews as the “digital chart queen.”.
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