Nikita Dutta on Navigating Success and Challenges After Kabir Singh. Actress Nikita Dutta, who gained significant recognition for her role in the 2019 blockbuster Kabir Singh, recently opened up about the unexpected challenges she faced despite the film’s success. While the movie significantly boosted the careers of its lead actors, Shahid Kapoor and Kiara Advani, Nikita’s path took a different turn.
The Impact of the Pandemic
In an interview with Hindustan Times, Nikita shared that she had secured five film projects following the success of Kabir Singh. However, the onset of the COVID-19 pandemic and the subsequent nationwide lockdown disrupted her plans. Two of her films were shelved, two were moved to OTT platforms, and one film’s release was delayed by three years. This sudden shift was a major setback for the actress.
The Role of Public Relations: Nikita attributed part of her struggles to her lack of focus on public relations (PR) after the release of Kabir Singh. She admitted, “There is a lot of PR machinery that goes behind pushing you. And probably that’s something I didn’t pay much attention to after Kabir Singh came out.” She acknowledged that while everyone played their best cards, she might not have played hers as effectively at the time.
Recognition and Resilience: Reflecting on her journey, Nikita mentioned that she did receive recognition for her role in Kabir Singh. In a 2019 interview, she expressed that the film worked in her favor. And she got noticed as her character brought a “ray of light” amid the darkness. Despite the initial boost, the pandemic’s impact on the film industry led to unforeseen challenges.
Continuing the Journey
Nikita’s career post-Kabir Singh includes notable films like The Big Bull, Gold, Dybbuk, Maska, and Lust Stories. She also has the Saif Ali Khan-starrer Jewel Thief in her lineup. And is set to make her Marathi debut with the upcoming film Gharat Ganpati.
Nikita Dutta on Navigating Success: Nikita’s story is a testament to the unpredictable nature of the film industry. Despite the setbacks, she remains resilient and continues to pursue her passion for acting. Her journey highlights the importance of adaptability and the role of PR in an actor’s career.